Among the awardees were Medimix by Cholayil, Star Health and Allied Insurance, CaratLane, Ramraj Cotton, Zebronics, TVS Credit and TTK....
Guest Column: Lakshmi Rebecca, Founder and CEO of Red Bangle, discusses the evolution of D2C brand marketing through significant trends
The fourth edition of the conference will be held in Chennai on 24 January 2024
Guest Column: Gaurav Mehta, Chief Marketing Officer, Noise talks about the trends shaping India's marketing industry in 2024
Interactive Avenues’ Chennai office will service the account
From virtual influencers to interactive billboards, we revisit the extraordinary campaigns that defined a year of groundbreaking creativity and reinvention....
CPG, auto and fintech are the most dominant sectors contributing to India’s adex growth followed by government, communication, travel, and....
There's a thin line between delivering value and spamming the users with push notifications; brands should be mindful of that....
The theme of this edition of the conference is ‘The stories of building successful brands’
Big guns like HUL, Tata Consumer Products, Marico and others have been keeping up with the changing times, moving into....