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Ranbir Kapoor’s association is aimed at enhancing the brand’s national visibility
Renowned singer joins the iconic rice brand to elevate cultural connection and strengthen consumer engagement
Bollywood duo bring humour and charm to Airbnb’s latest ad emphasising thoughtful hosting over formal check-in rituals
Bollywood star fronts new “Me Time = Rich Marie Time” campaign as the biscuit brand strengthens its presence
Jasprit Bumrah, Smriti Mandhana, Jonathan Gaming, Armaan Malik, Kush Maini and Nitanshi Goel join the brand ,rolls out a six-film series spotlighting performance across sport,...
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Driven by the success and impact of hits like Pushpa 2 and Kalki, top stars like Allu Arjun, Jr NTR, Ram Charan and Yash now...
Jasprit Bumrah who turns 31 on December 6 is a brand icon and a picture of resilience and precision
Marketers who want to connect with regional audience should take a leaf from small-town ads that use celebrity faces on everyday items, say industry watchers
While the veteran actress hasn't been a frequent face in ads like her contemporary celebrities, her select appearances carry a certain gravitas
Pannu’s versatility has not only earned her critical acclaim in the film world but also made her a significant face in the branding world
Industry watchers discuss Pant's brand value shooting up post the Test series win and his recent association with JSW Sports It was a sight savoured...