At Times Talent, Rishu Bartaria manages a robust and diverse portfolio of 92 artists
Ajeet Shukla & Giamaria Fernandes have been brought in for the West zone, Arijit Sengupta & Mark Flory for South, and Romit Nair, Moumita Pal,...
The move aims to deepen the understanding of smaller advertisers about the ad industry, ISA president Sunil Kataria tells e4m
Sunil Kataria, President of Indian Society of Advertisers, also spoke to e4m on ISEC, IRS and creating an AI playbook
Kataria will take over from Balram Singh Yadav, who has been re-appointed the Managing Director of the company for a further period from May 1,...
The second phase follows the introduction of the Model Media Agency Agreement in October last year
Malhotra has been roped in for the popular advertising campaign 'Yeh Toh Bada Toing Hai'
Previously, Mishra was the Communications Director at Lintas Live for close to 10 years
The new TVC conceptualized by Ogilvy spotlights the brand's Engage Eau De Parfums for him and her
Evrenos joined Wavemaker in September 2021
A first of its kind custom jewellery range of kids’ favourite character Peppa Pig, one of the most celebrated characters in the history of toons...
Medimix Hand Sanitizer Gel is available at all major retail outlets and e-commerce platform Medimix the flagship brand from the renowned AVA group today announced...
Communicates "Periods are normal. society is strange" through the campaign Menstruation is a natural bodily functionand yet period shame along with lack of...
The cult film “Delhi Belly” director Adds One More Feather to his Cap Abhinay was one of the few filmmakers to make a path-breaking cult...
Emerging needs of the dual income families during COVID period has led Orient Electric to launch a new line of kitchen appliances Orient Electric Limited,...
JSW to be Principal Sponsor for the years 2021 – 2023 Delhi Capitals today announced the JSW Group as the team’s Principal Sponsor for the...
Nesternship will begin from 1st April 2021, and each intern will be assigned a mentor from Nestlé India After the successful launch of Nesternship in...
The platform plans to launch 13 films and 15 web series apart from six comedy shows, four documentaries, and three reality series Video streaming platform...
Processes over 970 million UPI transactions in February PhonePe, India’s leading digital payments platform today announced that it continues to be the digital payments market...
OPPO announced its ground-breaking 10-bit Full-path Colour Management System The world-leading smart device brand, OPPO, today announced the launch of its high-end, billion colour flagship...
The digital brand campaign emphasizes the convenience of preparing for government exams Testbook, one of the leading edtech players in the test preparation market for...
Industry watchers discuss Pant's brand value shooting up post the Test series win and his recent association with JSW Sports It was a sight savoured...
Prior to this, events industry veteran Singh has worked with Wizcraft and Jagran Solutions and has managed some of the globally acclaimed IPs and properties...
The multiple clarifications by WhatsApp are intended to stem the tide of migration to other platforms Facebook-owned messaging platform WhatsApp is caught in a catch-22...
WhatsApp said that they have asked Google not to index such chats and advised users not to share group chat links on publicly accessible websites...
Jaya will lead the marketing strategy for India across business segments Castrol India Limited, India’s leading automotive lubricants company, announced the appointment of Jaya Jamrani...
Puri will lead the group’s digital market platform initiatives in B2B & B2C segments across multiple product categories Pioneering Ventures, a Swiss-Indian food and technology...
Conceptualized by Lowe Lintas, this new Revital H Woman campaign educates women on consuming a multi-vitamin like Revital H Woman for maintaining their overall health...
The company aims to bring about a shift in preferences for contraceptives among Indian women Pee Safe, India’s leading hygiene and wellness brand is eyeing...
Guest Column: Continuously engaging with the customer is key to staying competitive, writes Sunny Kataria, Head of Commercial Verticals, OLX Advertising At the beginning of...
Verma was associated with companies like Tata Tea Limited, Lenovo and ITC Foods in the past Former Zomato chief marketing officer Gaurav Verma has joined...
DAVID – Miami and INGO – Stockholm's The Moldy Whopper for Burger King king won for the best campaign. Geometry and MediaCom, VMLY&R were among...
Anand’s role will include covering important Supreme Court hearings and streamlining the legal coverage across India Utkarsh Anand has been appointed as Legal Editor of...
Kataria takes over from Alexis Nasard who is stepping down after almost five years in the role The Bata Shoe Organization has announced the appointment...
With spends on mobile marketing set to touch? 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends The recent lockdown, due to...
SPP digital advertising package offers a reach of 37 million unique visitors, with 715 million page views and an average time spent of 3.36 to...
Godrej Protekt, a personal and home hygiene brand from Godrej Consumer Products Limited (GCPL), unveiled new TVC’s for Protekt Health Soap and Protekt Air &...
Prior to this, Chamaria was associated with organisations like RateGain and HCL Technologies Apurva Chamaria has been appointed as SVP and Chief of Staff to...
Brings touchscreen infotainment at an accessible price to its customers Tata Motors announced the launch of the XM+ variant of its premium...
To announce their partnership with Flipkart, Starbucks India engaged in a fun banter with them on Twitter recently.
The Glitch and VMLY&R India will continue to operate distinct brands and organisational structures while working together The Glitch has joined forces with global experience...
As brands entice consumers with offers and new launches, Print re-emerges as the advertisers’ go-to-medium this festive season With Diwali around the corner, it is...
The brand that wins the bid will gain rights to 100 square meters of ad space at the concourse, platform levels, fare collection gates, staircases,...
IMG Reliance will represent Cricket Australia for the upcoming Indian tour bringing on-board brand partners Sports marketing firm IMG Reliance has won the global mandate...
The Bonn Group of Industries has launched Choco nutty cookies, giving consumers another reason to indulge in their cookies segment Chocolate & nuts....
IndusInd Bank today announced the launch of a new campaign to celebrate the indomitable spirit of every Indian. As the nation slowly opens...
Sunil Kataria, CEO - India & SAARC, GCPL, tells us how topicality and authenticity played an important role in the recent Godrej Expert Rich Crème’s...
‘Atrangi’ celebrates eccentricity of audience choices pertaining to their life decisions and content that they consume ZEE5 has launched its new campaign for their ZEE5...
With the world fighting the COVID 19 pandemic, hygiene products that keep people safe and help them maintain their hygiene are as essential as food....
Mahindra & Mahindra, one of India’s largest automobile makers, collaborated with DDB Mudra Group to create a heart-warming film as a tribute to all...
This is the largest FDI in India's technology sector, says a statement released by Jio Reliance Industries Limited, Jio Platforms Limited and Facebook on Wednesday...
A brilliant blend of style and comfort, Bata’s 9to9 collection aims to make life easier for working women #SurprisinglyBata Bata India, India’s leading...
The first creator to join the platform is Guneet Monga E-commerce marketplace Flipkart has announced its foray into original video content with the launch of ...
Flipkart introduces ‘Look Book’ and ‘Flip Score’ among other innovations for this festive season Flipkart, India’s leading e-commerce marketplace is all set to...
Kajaria Ceramics, India’s No. 1 tile company has just rolled out its brand campaign for 2019. A 360- degree power packed multimedia campaign...
She will be featured across all digital, social and in-store platforms for all featured brand campaigns Bobbi Brown Cosmetics has announced its first ever Indian...
Godrej Hit, from the house of Godrej Consumer Products Limited, is a well-known household insecticide brand, trusted by millions of households in India,...
Mattel India recently released a digital campaign, 'You Can Be Anything,’ to identify role models who inspire young girls. Lokesh Kataria, Head of Marketing, Mattel...
Godrej Protekt, a range of hand hygiene products from Godrej Consumer Products Ltd, has unveiled a campaign to celebrate Global Hand Washing Day....
European footwear major Bata has roped in Bollywood actor Sushant Singh Rajput as the brand ambassador to promote its new stylish and casual...
On World Heart Day, Jaslok Hospital partnered with Dentsu Webchutney, the creative agency from Dentsu Aegis Network, to create an interactive post and...
Godrej aer pocket, one of India’s leading range of bathroom fragrances, has unveiled a new TVC campaign in which it establishes the...
~inshorts celebrates the spirit of 2018 FIFA World Cup with #FactItUp campaign for all football fans~ With football fanaticism on the...
The business card designed for a leading gynaecologist doubles up as a pregnancy test strip. Business cards are an integral part of any company or...
ScoopWhoop flies high, launches inflight mode, in association with Dentsu Webchutney ScoopWhoop becomes world’s first content app to provide ‘exclusive’ tailor-made content at 16,000 ft....
Sodexo, employee motivation & benefits services, announced its partnership with the Bengaluru-based startup, Goodbox. Employees who use Sodexo Meal Cards can now enjoy the ease...