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Marketing Moments
2023 adland business review: Cheers for some, challenges for others

While most players said it was a fantastic year, some cited hurdles like the slowdown in capital inputs to start-ups....

By Tanzila Shaikh

Marketing Moments
Client on credit: Adland grapples with new crisis

Such situations, where clients hold back payments, not just affect the financial setup of the agency, but also takes a....

By Sohini Ganguly

Marketing Moments
World Mental Health Day: How the adland cares for its...

Advertising agencies shared with e4m that they are encouraging employees to have hard conversations, and catering to employee expectations about....

By Tanzila Shaikh

Marketing Moments
How 2020 changed the way adland works

From fast-tracking digital transformation to accelerating increased collaboration across teams through virtual working, ad world reflects on how Covid transformed....

By Misbaah Mansuri