‘McLuhanism’ 2.0 to Deliver ‘Wow’ Moments for Marketing in 2024

Guest Column: Abbey Thomas, Chief General Manager - Head Marketing & PR, Volkswagen India Explores Marketing's 'Wow' Moments and Broader....

Skoda Auto Volkswagen India ad expenses down by 31%

Promotional expenses came down from Rs 866.6 crores in FY22 to Rs 597.8 crores in FY23

Vishal Bhat elevated as Head of After-Sales Services, Volkswagen India

Bhat takes over from P. Ravichandran, who is now responsible for Dealer Development With the focus on nurturing in-house talent,....

Skoda Auto Volkswagen India spent Rs 445.2 crore on advertising...

Net profit for the financial year ended 31st March 2020 stood at Rs 261.3 crore Skoda Auto Volkswagen India, the....

OOH & Print still on auto sector’s festive itinerary

Covid has, however, impacted the share of OOH and Print in the sector’s media plans With the auto sector embracing....

Abbey Thomas named Head of Marketing at Volkswagen India

Prior to this, Thomas was the head of Product & Price at Audi India Abbey Thomas has been appointed as....

GoQuest Digital Studios releases the first promo for Volkswagen Ameo...

Completely reimagines the content to make it more appealing to motorsport-loving audiences, focuses on the technology,....

GoQuest Digital Studios begins its professional journey with iconic brand...

GoQuest Digital Studios to manage the entire production, distribution and brand engagement operations of one of the most awaited events....

FOOTBALL AND INDIA- THE CHANGING SCENARIO

With the Indian men's football team getting an official confirmation to participate in the upcoming Asian Games in Jakarta, football....

Max Bupa appoints Sevantika Bhandari as Director Marketing