Guest Column: Shailesh Kapoor, Founder & CEO, Ormax Media, examines the road to recovery TV industry will be taking on....
There was a noticeable resurgence in ad volumes in the genre during 3rd and 4th quarters. The count of advertisers....
As per TAM AdEx-TV Year Rounder Report 2020, during the festive period, ad volumes on television witnessed double digit growth....
Latest data points to ad volumes for ‘Honey’ category dropping by 37%....
Industry leaders are optimistic that the growth momentum will continue post festive season, with December likely to witness high single-digit....