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The maker of alcohol brands such as Smirnoff, Johnnie Walker and Captain Morgan, spent Rs 238 crore on advertising in Q1FY26
The partnership will help in expanding the brand's footprint in South Indian markets
In the new role, Negi will drive CTV and Digital ad monetisation for North Market
Tejas Soni joins as Branch Head – Sales (North), Moumita Ghosh returns as Branch Head – Sales (South) and Darius Maneckji joins as Revenue Management...
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The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers
From personalizing shopping experience to predicting product demand and automating recommendations, brands are working hard to enhance consumer experience this year
Media outlets speculate that the building could fetch the company around $2.9 billion Japanese advertising group Dentsu is reportedly considering selling its Tokyo headquarters, which...
Real-time interaction management has become an essential tool for marketers as it captures real-time consumer insights and uses them to bring personalization to every interaction—...
Buscemi departs after almost 7 years with the company Salesforce CMO Stephanie Buscemi has reportedly stepped down. She will be succeeded by Sarah Franklin, who...
Salesforce Presents ‘Moments Made By Marketing: Mayank Shah, Sr. Category Head, Parle Products, tells us how Parle leverages insights to identify & target prospective consumers...
‘Moments Made By Marketing’ Powered by Salesforce: Marzdi Kalianiwala, Head - Marketing & Business Intelligence, BookMyShow, shares how they interact with audience based on their...
e4m speaks to Umashan Naidoo, Head - Customer & Beauty, Westside - Trent Ltd., as part of ‘Moments Made By Marketing Series’ powered by Salesforce...
As part of a special series ‘Moments Made By Marketing' powered by Salesforce, Sachin Kamat, Director, Enrich, highlights how the salon chain leverages data &...
Having vast sales experience, Mehta has played integral role in media and leading radio brands like Red FM and Radio Mirchi IVM Podcasts, India’s premiere...
Mirum India will be responsible for providing managed services for Salesforce Marketing Cloud
Guest Column: Archana Sinha, Senior Director - Marketing, Salesforce India, writes how marketers can innovate to meet the expectations of customers in the new environment...
Technology and digital transformation will be the key priorities for SMB leaders post-Covid, says Sunil Jose, Senior Vice President, Salesforce India Salesforce released its fourth...
Experts opine that brands are increasingly understanding the value of PR and are open to exploring new...
Smartphones, Search and Online Video are poised to disrupt auto sales in India Google India, along with Kantar TNS, today released a comprehensive report on...