Charlton D’Silva, Global CEO of Publishers Internationale, spoke to e4m about partnership with The New York Times, the opportunities it offers Indian advertisers, and more
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Cost-cutting on pagination and circulation boosted ad profits, but advertisers may be left in the dark
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Festive season worries grow as marketers face SEO chaos and unpredictable visibility
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From new URLs to creating tech-stack on the website, publishers explore ways to amplify branded content/advertorials following Google’s ban on indexing paid content in SEO...
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After AI-overview, Google’s restrictions on indexing of sponsored content for SEO rankings puts publishers at risk of further losing a significant chunk of their revenue
The publishers allege the Broadcasting Bill aims to enforce censorship by putting a compliance burden on the creators
Meta is considering banning news from social media in Australia over payment of licensing fees. A similar move in India could put small news media...
The delay, say experts, will allow publishers to firm up on the technologies they are going to be using as the system moves further towards...
India’s leading news publishers got fewer unique visitors in January 2024 compared to January 2023, as per Comscore. Publishers insist web traffic is seasonal and...
These sites generate a whopping 21 percent of ad impressions and take away 15 percent ($13 billion) of digital ad spend of the Open Web...
As advertisers tightened their purse strings, media players faced a muted growth on their digital platforms in Q124. Veterans from the industry share the cause...
Dainik Bhaskar and Amar Ujala have updated terms and conditions banning all tech firms who intend to use their content
Dainik Bhaskar and Amar Ujala have updated terms and conditions banning all tech firms who intend to use their content
The Search Generative Experience is expected to cause a significant drop in traffic coming to news websites, thus creating a further dent to their ad...
Newsprint cost has jumped 20 per cent in the past three months due to the Covid-19 pandemic, publishers have reportedly claimed in a representation given...
These mega issues help in furthering the trust of advertisers in print media On the momentous occasion of 24 years in Sikar, the Dainik Bhaskar...
With the South being a key market for brands, the collaboration between four major South news media publishers gives brands a credible & high reach...