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Marketing Moments
Yellophant Digital wins digital marketing mandate of Edmingle

The agency will manage the brand’s 360-degree digital marketing duties, including creatives, communications, and media strategy Yellophant Digital won the....

By Team PITCH

Marketing Moments
Optimistic of surpassing revenue of previous festive season: Kashyap Vadapalli,...

Vadapalli, CMO of online furniture retailer Pepperfry, revealed that the company brought down its ad spends from Rs 170 crore....

By Misbaah Mansuri

Marketing Moments
Interest in 'premium' trend across categories up 433%: GIPSI Diwali...

Tonic Worldwide’s HI+AI insight division ‘GIPSI’ shares Diwali 2020 profiles with insights and implications for marketers’ quick reference Diwali 2020....

By Team PITCH

Marketing Moments
Brands gear up for festive season cheer

Brands across sectors are expecting a hike in sales as Diwali celebrations are on full swing While the Coronavirus pandemic....


Marketing Moments
Mobile marketing start-up Whistle appoints Satya Kiran as CEO

Kiran will be responsible for customer-centric product innovation and overall business growth Whistle, a mobile marketing start-up, has appointed digital....

By Team PITCH

Marketing Moments
StepSetGo adds a little incentive to stay fit this festive...

The campaign invites audiences to take advantage of the festive season excitement to stay fit with StepSetGo’s Step.Earn.Redeem hook

By Team PITCH

Marketing Moments
Consumer durable players hopeful of a ‘happy Diwali’

This Diwali, consumers are purchasing high-end products and companies are betting on innovation and new product launches to cater to....

By Simran Sabherwal

Marketing Moments
Mirum to provide martech services for L&T Realty

Mirum India will be responsible for providing managed services for Salesforce Marketing....

By Team PITCH

Marketing Moments
Katrina Kaif joins the #TraditionOfTogetherness trend with the perfect Diwali...

Kalyan Jewellers’ brand ambassador Katrina Kaif took to her social media account to join the #TraditionOfTogetherness trend, with....

By Team PITCH

Marketing Moments
Marketing in times of disruption

Guest Column: Archana Sinha, Senior Director - Marketing, Salesforce India, writes how marketers can innovate to meet the expectations of....

By Archana Sinha