The three-year extension will include exclusive branding rights, co-branded fan experiences, digital content collaborations and the grassroots football initiative
The network has renewed exclusive broadcast and digital rights for the biggest European club football leagues
Sony Sports Network launches ‘Your Home of Football’ campaign showing Kartik Aaryan’s love for the game
e4m explores the audiences' interest in sports other than cricket and how it is working out for brands
Jose Antonio Cachaza, MD, LaLiga India, shares how the league is working to keep the flame burning...
Organizes meet & greet event as LFC’s official global car partner As the official global car partner of the Liverpool Football Club...
Adidas has had a long history of associating with football globally. In a first, the sportswear manufacturer has announced a partnership with an Indian football...
adidas India announced its official partnership with Real Kashmir Football Club (RKFC), the first football team from the valley to qualify for the...
Cricket is considered synonymous with sports in India. There is a new love emerging though, and that is football. In 2017 FIFA U-17 World Cup...