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Marathons emerge as long-term brand platforms in India’s evolving sports landscape

Marathons emerge as long-term brand platforms in India’s evolving sports landscape

  • by Sunidhi Vijay
  • January 22, 2026

From title sponsorships and hydration tie-ups to data-led runner engagement and community-building efforts, marathons are no longer treated as standalone sporting events


European T20 Premier League unveils first three franchises

European T20 Premier League unveils first three franchises

  • by Team PITCH
  • January 21, 2026

The league has been co-founded by Abhishek Bachchan, Saurav Banerjee, Priyanka Kaul and Dhiraj Malhotra


HRI announces Jasprit Bumrah as product ambassador for Streax Shampoo Hair Colour

HRI announces Jasprit Bumrah as product ambassador for Streax Shampoo Hair Colour

  • by Team PITCH
  • December 11, 2025

The partnership is unveiled through a dynamic new campaign, “Main Fast, Streax Super-Fast,” celebrating confidence, speed, and effortless style


Write fast. Live more: DOMS launches campaign for INXON pen

Write fast. Live more: DOMS launches campaign for INXON pen

  • by Team PITCH
  • June 26, 2025

The campaign is developed in collaboration with creative agency TIDAL 7 and produced by Gulliver Films


How non-metros are driving FAST growth for CTV in India

How non-metros are driving FAST growth for CTV in India

  • by Shantanu David
  • June 26, 2025

FAST is also becoming a magnet for advertisers in categories hungry for regional penetration; think FMCG, auto, and regional ecommerce, say experts


Meta India is growing faster than Google - Here’s why

Meta India is growing faster than Google - Here’s why

  • by Shantanu David
  • November 08, 2024

In this clash of the tech titans, Meta—with Instagram and WhatsApp in its arsenal—is a potent tool for businesses


Trends in the FMCG Industry for 2024

Trends in the FMCG Industry for 2024

  • by Manish Aggarwal
  • January 17, 2024

Guest Column: Manish Aggarwal, Director, Bikano, Bikanervala Foods Pvt Ltd Explores the Transformative Trends Shaping the FMCG Industry in 2024


Fastrack showcases how workouts can Start Anywhere

Fastrack showcases how workouts can Start Anywhere

  • by Team PITCH
  • March 09, 2021

Lowe Lintas Bangalore’s campaign for Fastrack Reflex 3.0 – #StartAnywhere Fastrack releases an offbeat multimedia campaign #StartAnywhere in line with the recent launch announcement of...


Shilpa Shetty Kundra Comes On Board As Fitness Brand Ambassador For Fast&Up

Shilpa Shetty Kundra Comes On Board As Fitness Brand Ambassador For Fast&Up

  • by Team PITCH
  • March 04, 2021

Fast&Up has signed Bollywood celebrity and fitness icon Shilpa Shetty Kundra as its Brand Ambassador for a new range of vegan products Fast&Up, India’s...


Airtel Delhi Half Marathon partners with Fast&Up

Airtel Delhi Half Marathon partners with Fast&Up

  • by Team PITCH
  • November 24, 2020

Fast&Up will be the official energy drink partner for the Airtel Delhi Half Marathon 2020 Fast&Up, India’s leading sports and active nutrition brand ...


Online retail has seen the best recovery rate: Ayushman Chiranewala, Fastrack

Online retail has seen the best recovery rate: Ayushman Chiranewala, Fastrack

  • by Nafisa Shaheen
  • November 11, 2020

Chiranewala, Marketing Head, Fastrack, says that the brand is betting big with the new collections lined up in the festive season and is optimistic of...


Fast&Up ‘Great Health Festival’ encourages India to celebrate a #HealthwaliDiwali

Fast&Up ‘Great Health Festival’ encourages India to celebrate a #HealthwaliDiwali

  • by Team PITCH
  • November 04, 2020

As India gears up for its biggest festival of the year, this year health can be the biggest thing to celebrate and cherish...


Retail will be back on growth path in post-COVID world: Ayushman Chiranewala, Fastrack

Retail will be back on growth path in post-COVID world: Ayushman Chiranewala,...

  • by Misbaah Mansuri
  • July 23, 2020

Taking an omnichannel approach has given Fastrack a new set of avenues to talk to consumers, says Ayushman Chiranewala, the brand’s Head of Marketing  ...


Ananya Panday fits like a square peg in a round hole in Fastrack's new campaign

Ananya Panday fits like a square peg in a round hole in...

  • by pitchteam
  • June 10, 2020

Fastrack has co-created a first-of-its-kind "The Fit-Outs Collection" with youth icon and Bollywood star, Ananya Panday. To promote their latest collection of watches...


Fastrack's new campaign by Lowe Lintas showcases how Gen-Z is Hearting the Q-time

Fastrack's new campaign by Lowe Lintas showcases how Gen-Z is Hearting the...

  • by pitchteam
  • May 12, 2020

Necessity is truly the mother of all invention. Never has this adage been exemplified as much as it has during this unprecedented COVID 19 crisis....


Fastrack gets your heart racing this World Athlete’s Day.

Fastrack gets your heart racing this World Athlete’s Day.

  • by pitchteam
  • May 08, 2020

Fastrack, India’s leading and celebrated youth accessories brand launches a new digital film on Fastrack Reflex Beat commemorating World Athletics Day (May 7th).  This campaign...


Kellogg, The Breakfast Revolution & Sesame Workshop India Join Hands to Combat Morning Hunger

Kellogg, The Breakfast Revolution & Sesame Workshop India Join Hands to Combat...

  • by pitchteam
  • November 27, 2019

Kellogg India Private Limited joins hands with The Breakfast Revolution and Sesame Workshop India in a collaborative initiative aptly called ‘Bright Start’. The program brings...


SUVs contribute to 10 per cent of our sales: Peter T Honegg

SUVs contribute to 10 per cent of our sales: Peter T Honegg

  • by Abhinav Mohapatra
  • June 13, 2012

Peter Honegg, MD & CEO, Mercedes Benz India[/caption] Mercedes Benz entered the Indian market in 1994 and reached the top 100 most trusted brands of...


Trending

  • Godrej Consumer trims advertising spend by 6% YoY to Rs 341 crore in Q3 FY26.

    Godrej Consumer trims advertising spend by 6% YoY to Rs 341 crore in Q3 FY26.

    • by Pitch Team
    • January 24, 2026
  • ZEE5’s Anil Kotian takes on added responsibility for programmatic revenue and partnerships

    ZEE5’s Anil Kotian takes on added responsibility for programmatic revenue and partnerships

    • by Pitch Team
    • January 23, 2026
  • McNROE Consumer Products appoints Anirudh Pandharkar as Chief Executive Officer

    McNROE Consumer Products appoints Anirudh Pandharkar as Chief Executive Officer

    • by Pitch Team
    • January 23, 2026
  • Madhurita Sengupta named Chief Marketing Officer at JioBlackRock Investment Advisers

    Madhurita Sengupta named Chief Marketing Officer at JioBlackRock Investment Advisers

    • by Pitch Team
    • January 23, 2026
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Marketing Moments

  • How brands wove themselves into the Tata Mumbai Marathon 2026

    How brands wove themselves into the Tata Mumbai Marathon 2026

    • by Pitch Team
    • January 20, 2026
  • Publicis Groupe India launches Publicis Digital Experience to drive AI-led business growth

    Publicis Groupe India launches Publicis Digital Experience to drive AI-led business growth

    • by Pitch Team
    • January 19, 2026
  • OpenAI to test ads on ChatGPT as it looks to diversify revenue streams

    OpenAI to test ads on ChatGPT as it looks to diversify revenue streams

    • by Pitch Team
    • January 19, 2026
  • Netflix and Sony seal landmark global Pay-1 deal, bringing blockbuster films

    Netflix and Sony seal landmark global Pay-1 deal, bringing blockbuster films

    • by Pitch Team
    • January 19, 2026
VIEW MORE

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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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