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Marketing Moments
Ad landscape in 2024: Uncertainty looms large as startups face...

The advertising sector has its fingers crossed for startups as the year 2023 was marred by problems such as extended....

By Kanchan Srivastava

Marketing Moments
ISA media charter to heavily impact digital agency operations

Industry players say the language of the charter favours advertisers to the detriment of the agencies and that it could....

By Team PITCH

Marketing Moments
YouTube, WhatsApp crossed 400 mn monthly active users in Dec...

Google and Chrome apps had also surpassed 400 million monthly active users in the country while Facebook app had about....

By Javed Farooqui

Marketing Moments
OMG appointed as AOR for Electrolux in APAC & MEA

The appointment sees OMG take on the complete paid media duties for all of Electrolux’s brands Electrolux has appointed Omnicom....

By Team PITCH

Marketing Moments
'Difficult times have given an opportunity to evolve, upgrade &...

Tribhuwan Joshi, Brand Communication, Public Relations & CSR, Fujifilm, talks on new business strategies, altered communications and marketing interventions, festive....

By Nafisa Shaheen

Marketing Moments
Google to offer access to paywalled content in partnership with...

This is part of updates that the search engine giant has brought to it News Showcase Google has announced few....

By Team PITCH

Marketing Moments
Voice Search to be huge in next 3 years, say...

Industry experts Anubhav Sonthalia, Gaurav Shitak and Sandesh Gupta shared their insights on the potential of search engine advertising, and....

By Team PITCH

Marketing Moments
As brands opt for influencer marketing in festivals, what do...

Experts opine that brands are increasingly understanding the value of PR and....

By Nafisa Shaheen

Marketing Moments
Dentsu Webchutney appoints Avinash Joshi as VP and Head of...

Dentsu Webchutney, the digital agency from Dentsu Aegis Network, has announced the appointment of Avinash Joshi as VP and Head....

By pitchteam