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Going forward, authenticity would be the keyword in most campaigns and brands will be more focused on partnering with influencers....
The company plans to undertake promotional activities through outdoor marketing, in-store visual branding and digital media ads
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Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....
In an interaction with e4m, Sandeep Bhushan, Facebook India Director & Head of GMS, said that India has been a....
Guest Column: Ravish Kumar, Business Head- Regional Entertainment (Kannada and Marathi Clusters), Viacom18, says that one key lesson that the....
GroupM MCG business head Sanyal speaks to e4m about the business unit’s content strategy, the business growth, and the plans....
KSHITIJ, organised by IIT Kharagpur, is a fest much awaited by tech-lovers across the country.Since its inception in 2004 it....
