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Polycab’s Christmas TVC for green wires serves a reminder, ‘Safety is the Greatest Gift’

Polycab’s Christmas TVC for green wires serves a reminder, ‘Safety is the...

  • by Team PITCH
  • December 26, 2025

The campaign will be amplified across television, digital platforms and social media till New Year, supported by festive influencer integrations and retail visibility


Shardul Doshi Takes Over as CFO of Westlife Foodworld

Shardul Doshi Takes Over as CFO of Westlife Foodworld

  • by Team PITCH
  • December 16, 2025

McDonald’s India (West & South) operator strengthens finance leadership with board-approved appointment


Life Insurance Council rolls out campaign with Rs 160-cr yearly outlay

Life Insurance Council rolls out campaign with Rs 160-cr yearly outlay

  • by Sunidhi Vijay
  • July 03, 2025

The ‘Sabse Pehle Life Insurance’ campaign has been mentored by ad veteran Piyush Pandey


Star terminates $1.5 billion ICC TV rights deal with ZEEL

Star terminates $1.5 billion ICC TV rights deal with ZEEL

  • by Team PITCH-new
  • August 01, 2024

In a BSE filing, ZEEL said that Star India, on June 20, communicated to ZEEL about ending the agreement and “opted to only seek damages...


Shareholders approve fundraising of Rs 2000 crore: ZEEL informs BSE, NSE

Shareholders approve fundraising of Rs 2000 crore: ZEEL informs BSE, NSE

  • by Team PITCH
  • July 16, 2024

The company notified BSE and NSE about the results of the e-voting process held on Monday, July 15


Bhavesh Gupta steps down as president & COO of Paytm

Bhavesh Gupta steps down as president & COO of Paytm

  • by Team PITCH
  • May 06, 2024

Gupta was elevated to the post of president and COO in May 2023


Ajay Thakur moves on from BSE SME

Ajay Thakur moves on from BSE SME

  • by Team PITCH
  • April 18, 2024

Thakur joined BSE in 1996 as the Head-Arbitration


ZEEL asks Sony to push merger date

ZEEL asks Sony to push merger date

  • by Aditi Gupta
  • December 18, 2023

The merger agreement between Zee and Sony was to be closed by Dec 22, 2023


Eggoz’s new campaign, #EggozEggsSabsebest, shares fresh take on eggs

Eggoz’s new campaign, #EggozEggsSabsebest, shares fresh take on eggs

  • by Team PITCH
  • May 29, 2023

Through the campaign, Eggoz is educating its customers on what a fresh egg looks, feels, and smells like


Anomalies in HT’s radio biz leads to Rs 127 crore reductions in the company’s overall PAT

Anomalies in HT’s radio biz leads to Rs 127 crore reductions in...

  • by Tasmayee Laha Roy
  • December 24, 2020

After a whistleblower's disclosure, the company's FY19-20 consolidated financials were revised for all quarters Reported irregularities in HT’s radio business (Fever 104 FM) has brought...


POPxo launches its first webseries ‘UnMarried’

POPxo launches its first webseries ‘UnMarried’

  • by pitchteam
  • June 27, 2018

POPxo, India’s digital community for women announces the launch of its first webseries ‘UnMarried’. The platform is already a front-runner in creating short, engaging and...


Law & Kenneth Saatchi & Saatchi & Facebook India collaborate to make Sabse Saste Din - India’s biggest shopping festival even bigger

Law & Kenneth Saatchi & Saatchi & Facebook India collaborate to make...

  • by pitchteam
  • February 01, 2018

The agency married creativity with technology and changed the way India shops with the world’s first 24 hour Facebook live shopping festival - Big Bazaar’s...


Trending

  • Uniqlo India invites agencies to pitch for its media account

    Uniqlo India invites agencies to pitch for its media account

    • by Pitch Team
    • January 15, 2026
  • Coca-Cola expands Sanket Ray’s responsibilities to also lead emerging large markets

    Coca-Cola expands Sanket Ray’s responsibilities to also lead emerging large markets

    • by Pitch Team
    • January 15, 2026
  • Anuj Bansal of ITC Limited has been appointed as the Chief Business Officer of Yoga Bar

    Anuj Bansal of ITC Limited has been appointed as the Chief Business Officer of Yoga Bar

    • by Pitch Team
    • January 15, 2026
  • Airtel Business appoints Shreyas Mehrotra as CMO and Head of Digital Sales

    Airtel Business appoints Shreyas Mehrotra as CMO and Head of Digital Sales

    • by Pitch Team
    • January 15, 2026
VIEW MORE

Marketing Moments

  • Makar Sankranti 2026: How brands are tapping into the festive spirit

    Makar Sankranti 2026: How brands are tapping into the festive spirit

    • by Pitch Team
    • January 15, 2026
  • Duroflex unveils new film starring Virat Kohli

    Duroflex unveils new film starring Virat Kohli

    • by Pitch Team
    • January 13, 2026
  • Flipkart rolls out Pongal campaign rooted in tradition

    Flipkart rolls out Pongal campaign rooted in tradition

    • by Pitch Team
    • January 13, 2026
  • Just In Time unveils wedding campaign ‘Samay Samay Ki Baat Hai’

    Just In Time unveils wedding campaign ‘Samay Samay Ki Baat Hai’

    • by Pitch Team
    • January 11, 2026
VIEW MORE

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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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