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Life Insurance Council rolls out campaign with Rs 160-cr yearly outlay

Life Insurance Council rolls out campaign with Rs 160-cr yearly outlay

  • by Sunidhi Vijay
  • July 03, 2025

The ‘Sabse Pehle Life Insurance’ campaign has been mentored by ad veteran Piyush Pandey


Star terminates $1.5 billion ICC TV rights deal with ZEEL

Star terminates $1.5 billion ICC TV rights deal with ZEEL

  • by Team PITCH-new
  • August 01, 2024

In a BSE filing, ZEEL said that Star India, on June 20, communicated to ZEEL about ending the agreement and “opted to only seek damages...


Shareholders approve fundraising of Rs 2000 crore: ZEEL informs BSE, NSE

Shareholders approve fundraising of Rs 2000 crore: ZEEL informs BSE, NSE

  • by Team PITCH
  • July 16, 2024

The company notified BSE and NSE about the results of the e-voting process held on Monday, July 15


Bhavesh Gupta steps down as president & COO of Paytm

Bhavesh Gupta steps down as president & COO of Paytm

  • by Team PITCH
  • May 06, 2024

Gupta was elevated to the post of president and COO in May 2023


Ajay Thakur moves on from BSE SME

Ajay Thakur moves on from BSE SME

  • by Team PITCH
  • April 18, 2024

Thakur joined BSE in 1996 as the Head-Arbitration


ZEEL asks Sony to push merger date

ZEEL asks Sony to push merger date

  • by Aditi Gupta
  • December 18, 2023

The merger agreement between Zee and Sony was to be closed by Dec 22, 2023


Eggoz’s new campaign, #EggozEggsSabsebest, shares fresh take on eggs

Eggoz’s new campaign, #EggozEggsSabsebest, shares fresh take on eggs

  • by Team PITCH
  • May 29, 2023

Through the campaign, Eggoz is educating its customers on what a fresh egg looks, feels, and smells like


Anomalies in HT’s radio biz leads to Rs 127 crore reductions in the company’s overall PAT

Anomalies in HT’s radio biz leads to Rs 127 crore reductions in...

  • by Tasmayee Laha Roy
  • December 24, 2020

After a whistleblower's disclosure, the company's FY19-20 consolidated financials were revised for all quarters Reported irregularities in HT’s radio business (Fever 104 FM) has brought...


POPxo launches its first webseries ‘UnMarried’

POPxo launches its first webseries ‘UnMarried’

  • by pitchteam
  • June 27, 2018

POPxo, India’s digital community for women announces the launch of its first webseries ‘UnMarried’. The platform is already a front-runner in creating short, engaging and...


Law & Kenneth Saatchi & Saatchi & Facebook India collaborate to make Sabse Saste Din - India’s biggest shopping festival even bigger

Law & Kenneth Saatchi & Saatchi & Facebook India collaborate to make...

  • by pitchteam
  • February 01, 2018

The agency married creativity with technology and changed the way India shops with the world’s first 24 hour Facebook live shopping festival - Big Bazaar’s...


Trending

  • Huggies India Introduces the ‘Geelu Monster’ to Make Wetness Visible for Moms Everywhere

    Huggies India Introduces the ‘Geelu Monster’ to Make Wetness Visible for Moms Everywhere

    • by Pitch Team
    • November 28, 2025
  • Sahil Chopra promoted to Vice President, Consumer Marketing at JioHotstar

    Sahil Chopra promoted to Vice President, Consumer Marketing at JioHotstar

    • by Pitch Team
    • November 27, 2025
  • Yogesh Shinde joins Chitale Bandhu Mithaiwale as Chief Marketing Officer

    Yogesh Shinde joins Chitale Bandhu Mithaiwale as Chief Marketing Officer

    • by Pitch Team
    • November 27, 2025
  • Reliance Retail appoints Srivats TS as Senior VP and Head of Marketing

    Reliance Retail appoints Srivats TS as Senior VP and Head of Marketing

    • by Pitch Team
    • November 27, 2025
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Marketing Moments

  • YES BANK unveils ‘Score Kya Hua’ to bring credit score awareness to every Indian

    YES BANK unveils ‘Score Kya Hua’ to bring credit score awareness to every Indian

    • by Pitch Team
    • November 27, 2025
  • Axis Bank launches ‘Flashback’, an initiative for senior citizen customers

    Axis Bank launches ‘Flashback’, an initiative for senior citizen customers

    • by Pitch Team
    • November 27, 2025
  • Bisleri partners with TATA Women’s Premier League as Official Beverage for two years

    Bisleri partners with TATA Women’s Premier League as Official Beverage for two years

    • by Pitch Team
    • November 27, 2025
  • Adani Group Unveils Its Airport Film: “Aapke Safar Ke Humsafar”

    Adani Group Unveils Its Airport Film: “Aapke Safar Ke Humsafar”

    • by Pitch Team
    • November 18, 2025
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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