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Atlys Tackles Visa Uncertainty with a New Campaign: "All Set, But No Visa Yet?"

Atlys Tackles Visa Uncertainty with a New Campaign: "All Set, But No...

  • by Team PITCH
  • November 07, 2025

The film has been conceptualised by the advertising agency Young and Hungry and the production was helmed by Lucifer Circus


We’re moving beyond print: Ramakrishnan Gopalan, Visa

We’re moving beyond print: Ramakrishnan Gopalan, Visa

  • by Sunidhi Vijay
  • June 25, 2025

Ramakrishnan Gopalan, CPO – India and South Asia, Visa, explains how the brand is expanding its reach among digitally savvy, upwardly mobile Indians beyond the...


Sujatha V Kumar moves on from Visa

Sujatha V Kumar moves on from Visa

  • by Team PITCH
  • April 30, 2025

Sujatha V Kumar held the role of Head of Marketing for India and South Asia


Visa budget now allocated 50-50 between mainline and digital media: Sujatha V Kumar

Visa budget now allocated 50-50 between mainline and digital media: Sujatha V...

  • by Tasmayee Laha Roy
  • February 25, 2025

Visa’s Sujatha V Kumar, Head of Marketing, India and South Asia, speaks on the brand's new Infinite campaign, targeting affluent consumers with luxury experiences, premiumisation...


Neeraj Chopra is new brand ambassador of Visa in India

Neeraj Chopra is new brand ambassador of Visa in India

  • by Team PITCH
  • February 06, 2024

The Olympic gold medalist has also joined Team Visa ahead of the Olympic Games Paris 2024


Visa appoints Rishi Chhabra as VP, Head of Merchant Sales & Acquiring, India and S Asia

Visa appoints Rishi Chhabra as VP, Head of Merchant Sales & Acquiring,...

  • by Team PITCH
  • July 04, 2023

Prior to joining Visa, Rishi has held leadership positions at Fiserv, PayPal and JP Morgan


How mobile has become the marketer’s resilient channel

How mobile has become the marketer’s resilient channel

  • by Team PITCH
  • December 18, 2020

Industry experts shared their insights on the growing adoption of mobile in business and how Covid-19 further accelerated the growth The acceleration of mobile adoption...


Summer of Sport brings innovation to the forefront in DOOH

Summer of Sport brings innovation to the forefront in DOOH

  • by Rohan Srinivasan
  • July 24, 2018

Over the last decade, there has been a tremendous surge in the number of events in the International sports calendar. Traditionally, the World...


Coca-Cola spreads happiness with 'Ton'dulkar gold can

Coca-Cola spreads happiness with 'Ton'dulkar gold can

  • by Neeta Nair
  • March 19, 2012


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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