mirzapur

OTT experts say the solution lies in innovating the content slate; skewed budget allocations blamed for the crisis

Netflix dominated the Hindi direct-to-OTT films category while Disney+ Hotstar had the highest number of productions in the most-watched Tamil and Telugu OTT shows lists

Larger-than-life billboards, integration with other mediums, contextual relevance, targeted placements, and the ability to amplify a campaign on digital mediums drive OTTs to OOH, say...

Amazon Prime Video creates history with Mirzapur Season 2 becoming the most-watched show of all time October 2020 saw the launch of the highly-anticipated Amazon...