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Marketing Moments
Cadbury 5 Star & Ogilvy India back with ‘Do Nothing’...

The new ad titled 'Elevator' has been directed by Prasoon Pandey

By Team PITCH

Marketing Moments
BCCI unlikely to allow Chinese brands for IPL title sponsorship

Companies associated with countries perceived to be unfriendly to India should submit additional documents, say news reports citing BCCI's guidelines....

By Team PITCH

Marketing Moments
ICICI Prudential Mutual Fund exposes the quiet culprit that steals...

The new campaign #KisneKhaya features a staged-reality film that shows participants how their savings are silently consumed by inflation

By Team PITCH

Marketing Moments
Apology scroll for running liquor ad: Delhi HC rejects TV...

The MIB had directed TV Today to run an apology scroll in bold for broadcasting the advertisements of 100 Pipers....

By Team PITCH

Marketing Moments
Prega News retains partnership with Team Pumpkin

Team Pumpkin has won Prega News’s digital mandate for the fourth year in a row

By Team PITCH

On The Move
Zaarra Khader named GroupM Motion Entertainment’s Business Head

Zaarra Khader previously led the film business and content division for Motion Content Group India

By Team PITCH

Marketing Moments
Google to fire 30,000 from ad sales after introducing AI...

Advancements in Google's AI-powered campaign planner Performance Max can automatically create ads that require no human intervention

By Team PITCH

Marketing Moments
Deepika Padukone steps in as ambassador for TECNO Smartphones

Deepika Padukone will be seen as the face of the new marketing campaigns across TECNO’s product portfolio

By Team PITCH

Marketing Moments
Aashirvaad gives consumers ‘Quality Certificate’ for Atta

Aashirvaad has roped in actor Rupali Ganguli for the campaign

By Team PITCH

Marketing Moments
Magicbricks cautions customers against procrastination in new campaign

The digital-first campaign is designed to span various social media platforms

By Team PITCH