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‘Fevicol MR’s rebranding has enhanced overall equity of Fevicol as a brand’

‘Fevicol MR’s rebranding has enhanced overall equity of Fevicol as a brand’

  • by Simran Sabherwal
  • June 11, 2025

Kashyap Gala, Senior Vice President for Consumer Products, Pidilite shares why the company revamped its art and craft glue brand Fevicol MR & more


Vodafone Idea elevates Hamid Eqbal to VP Marketing

Vodafone Idea elevates Hamid Eqbal to VP Marketing

  • by Team PITCH
  • September 18, 2023

He has been associated with Vodafone Idea for the past five years


Kavita Nair quits Vi; Avneesh Khosla named CMO

Kavita Nair quits Vi; Avneesh Khosla named CMO

  • by Team PITCH
  • December 08, 2020

Nair led the recent rebranding exercise of Vodafone Idea Kavita...


Small screens have changed how consumers look at brands: Kavita Nair

Small screens have changed how consumers look at brands: Kavita Nair

  • by Team PITCH
  • December 04, 2020

On day 2 of e4m India Brand Conclave, Nair, Chief Digital Transformation & Brand Officer, Vodafone Idea, spoke about rebranding Vodafone into VI and building...


Viveks engages @The Idea Factory for building PR strategy

Viveks engages @The Idea Factory for building PR strategy

  • by Team PITCH
  • October 22, 2020

@The Idea Factory works with clients on brand strategy needs related to Audience Metrics, Brand Management and Content Marketing through Digital Engagements Vivek Pvt Limited,...


Vi emerges as top brand in week 36: BARC

Vi emerges as top brand in week 36: BARC

  • by Team PITCH
  • September 18, 2020

As per the weekly data, top ten advertisers’ weekly insertions grew by 10.68% whereas brands’ weekly insertions rose by 47.75% Vodafone Idea unveiled its combined...


Lenovo brings latest Thin and Light laptops to India with new IdeaPad Slim 3

Lenovo brings latest Thin and Light laptops to India with new IdeaPad...

  • by pitchteam
  • June 11, 2020

New device offers speed, intuitive design and trusted performance ideal for flexible working and e-learning Lenovo, the #1 PC brand worldwide and in India


Google considering buying stake in Vodafone Idea: Reports

Google considering buying stake in Vodafone Idea: Reports

  • by pitchteam
  • May 28, 2020

Reports suggest that the search engine giant was planning to acquire a 5% stake in the telecom company Search engine giant Google is considering investment...


Lockdown may take up more than 50% of the air conditioner sale season: Krishan Sachdev

Lockdown may take up more than 50% of the air conditioner sale...

  • by Sanstuti Nath
  • April 15, 2020

Every year, starting March as mercury levels soar to record high temperatures, air-conditioning brands unleash their communication across media enticing consumers to their brands.  Traditionally,...


Brand Factory uses consumer-first approach to launch the 4th edition of Free Shopping Weekend

Brand Factory uses consumer-first approach to launch the 4th edition of Free...

  • by pitchteam
  • December 03, 2019

The campaign is heavily promoted on the digital platform having personalization and video marketing at its core to maximize consumer engagement...


Vodafone Sakhi-a unique safety service for women #AbRukeinKyun

Vodafone Sakhi-a unique safety service for women #AbRukeinKyun

  • by pitchteam
  • October 11, 2018

Vodafone Idea Limited, India’s leading telecom service provider, launched Vodafone Sakhi, a first-of-its kind mobile based safety service, designed exclusively for women.A bouquet of features...


FrogIdeas bags the national digital mandate for Bosch India

FrogIdeas bags the national digital mandate for Bosch India

  • by pitchteam
  • September 13, 2018

FrogIdeas, an award winning, digital marketing company has recently won the national digital mandate for Bosch India. As a part of the mandate, FrogIdeas will...


WATConsult launches WAT’s Your Big Idea 2.0

WATConsult launches WAT’s Your Big Idea 2.0

  • by pitchteam
  • November 09, 2017

- Offers the winning team an opportunity to visit Cannes Lions in 2018 - Collaborates with more than 20 educational institutes, leading brands and brings...


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    • by Pitch Team
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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