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Nikhil Kamath invests Rs 137 crore in Goldi Solar

Nikhil Kamath invests Rs 137 crore in Goldi Solar

  • by Team PITCH
  • August 18, 2025

The investment will enable Goldi Solar to expand its production


Muthoot Fincorp Spark initiative celebrates small entrepreneurs of India: Shaji Varghese

Muthoot Fincorp Spark initiative celebrates small entrepreneurs of India: Shaji Varghese

  • by Simran Sabherwal
  • July 29, 2025

As part of our new series e4m Do Good, we speak to Shaji Varghese, CEO, Muthoot FinCorp, about the company’s new initiative Spark Awards, and...


e4m Golden Mikes Awards 2025: Radio Mirchi wins ‘Radio Station of the Year’ title

e4m Golden Mikes Awards 2025: Radio Mirchi wins ‘Radio Station of the...

  • by Team PITCH
  • May 29, 2025

The other key winners are Big FM, HT - Fever FM, Radio City, Club FM, Dabur India, Ultratech Cement, The Muthoot Group and Gulf Oil


Social media ad spends to reach $239 billion in 2025: Report

Social media ad spends to reach $239 billion in 2025: Report

  • by Team PITCH
  • April 04, 2025

According to the report by Taboola, the social media ad spend is projected to reach $273 billion in 2026


Consumers are looking at experiences and convenience: Joita Sen, Senco Gold & Diamonds

Consumers are looking at experiences and convenience: Joita Sen, Senco Gold &...

  • by Simran Sabherwal
  • March 19, 2025

Joita Sen, Director & Head of Marketing and Design, Senco Gold & Diamonds, shares insights into the brand’s move into the luxury space, its expansion...


FTA vs Pay TV: ‘Each medium will survive in its own way’

FTA vs Pay TV: ‘Each medium will survive in its own way’

  • by Team PITCH
  • February 15, 2025

Experts at the unveiling of the Pitch Madison Advertising Report 2025 debated on FTA vs. pay TV, with some predicting FTA’s rise, while others stressing...


No better marketing than trust built through transparency: Pelki Tshering

No better marketing than trust built through transparency: Pelki Tshering

  • by Team PITCH
  • February 11, 2025

Pelki Tshering, CMO of Tanishq, shares insights into the brand’s marketing efforts to build customer confidence in natural diamonds


Taboola’s Adam Singolda on why publishers, advertisers are leaning in on AIa

Taboola’s Adam Singolda on why publishers, advertisers are leaning in on AIa

  • by Shantanu David
  • December 23, 2024

Adam Singolda, Founder and CEO of Taboola, engaged in an exclusive chat with e4m on the company’s global vision for the future of content discovery


Technology helped TCPL move from hyper-localization to hyper-personalization: Puneet Das

Technology helped TCPL move from hyper-localization to hyper-personalization: Puneet Das

  • by Simran Sabherwal
  • October 28, 2024

Puneet Das, President - Packaged Beverages, India & South Asia, Tata Consumer Products Limited, discusses using AI to boost reach and engagement with consumers at...


Why premium brands are flipping back to newspapers

Why premium brands are flipping back to newspapers

  • by Chehneet Kaur
  • October 28, 2024

Print media is a powerful tool as it forms a strong resonance with emerging markets which are not Tier 1 or Tier 2 cities


Rekha turns 70: Iconic ads that captured her grace across the decades

Rekha turns 70: Iconic ads that captured her grace across the decades

  • by Team PITCH
  • October 10, 2024

While the veteran actress hasn't been a frequent face in ads like her contemporary celebrities, her select appearances carry a certain gravitas


How marketers can leverage radio to build and strengthen brands

How marketers can leverage radio to build and strengthen brands

  • by Team PITCH
  • June 28, 2024

At exchange4media Golden Mikes - Radio & Audio Conference 2024, industry experts discussed ‘The Power of Sound: Leveraging Audio to Build and Strengthen Brands’


Radio remains a great medium & is unlikely to go through fragmentation: Shashi Sinha

Radio remains a great medium & is unlikely to go through fragmentation:...

  • by Team PITCH
  • June 27, 2024

At e4m Golden Mikes Radio & Audio Conference 2024, Shashi Sinha, IPG Mediabrands CEO, shared industry insights as he recalled his associations with Geetmala’s Ameen...


Steep licence fee & govt control hampering profitability: Radio experts

Steep licence fee & govt control hampering profitability: Radio experts

  • by Team PITCH
  • June 27, 2024

At the e4m Golden Mikes Radio & Audio Conference 2024, BIG FM’s Abe Thomas and Fever Network’s Ramesh Menon shared insights on ‘The roadmap ahead...


Effortless Living: Embracing the Ease of Smart Home Automation

Effortless Living: Embracing the Ease of Smart Home Automation

  • by Kishan Jain
  • April 29, 2024

Guest Column: Kishan Jain, Director, Goldmedal Electricals writes about advantages of home automation energy efficiency & sustainability, integration and interconnectivity


Priyagold unveils new campaign featuring Kiara Advani for new Snakker Biscuits

Priyagold unveils new campaign featuring Kiara Advani for new Snakker Biscuits

  • by Team PITCH
  • April 25, 2024

The campaign featuring Kiara Advani aims to build a strong connection with the Gen Z audience.


Goldmedal joins forces with highly anticipated sequel Pushpa 2

Goldmedal joins forces with highly anticipated sequel Pushpa 2

  • by Team PITCH
  • April 15, 2024

The brand's decision to partner with the Pushpa franchise aligns closely with its core values and mission of showcasing narratives of resolve, resilience, and overcoming...


Why run helter-skelter for money when you have gold at home, says Manappuram Finance

Why run helter-skelter for money when you have gold at home, says...

  • by Team PITCH
  • April 02, 2024

The campaign promotes the brand’s ‘doorstep gold loan’ service


New roadblock for Zee-Sony merger?

New roadblock for Zee-Sony merger?

  • by Team PITCH
  • May 12, 2023

Two stock exchanges have informed NCLT that promoters of Essel firm Shirpur Gold have diverted company assets


Senco Gold & Diamonds rolls out 'Bangle Utsav 2021'

Senco Gold & Diamonds rolls out 'Bangle Utsav 2021'

  • by Team PITCH
  • April 09, 2021

 Customers can choose from 200+ exclusive designs in Gold, Diamond, Platinum and Silver Senco Gold & Diamonds, one of the largest jewellery...


Malabar Gold & Diamonds Launches New Showroom in Bhubaneswar, 1st in Odisha

Malabar Gold & Diamonds Launches New Showroom in Bhubaneswar, 1st in Odisha

  • by Team PITCH
  • March 15, 2021

The store marks Malabar Gold & Diamonds Foray into Bhubaneswar in Odisha Malabar Gold & Diamonds, one of the largest gold and diamond retail chains...


TATA Tea Gold releases ‘Dil Ki Suno’ stories of today’s women

TATA Tea Gold releases ‘Dil Ki Suno’ stories of today’s women

  • by Team PITCH
  • March 04, 2021

Releases Season 2.0 of Dil Ki Suno Stories, in association with FilterCopy Tata Tea Gold, a marque brand from Tata Consumer Products, celebrates this...


Celebrate this Valentine’s Day with Senco Gold & Diamonds’

Celebrate this Valentine’s Day with Senco Gold & Diamonds’

  • by Team PITCH
  • February 09, 2021

The collections wrapped with special Valentine’s Day offer will make the moment special Senco Gold & Diamonds, one of the largest jewellery retail chains of...


TATA Tea Gold’s new campaign celebrates ‘Bengali way of life’

TATA Tea Gold’s new campaign celebrates ‘Bengali way of life’

  • by Team PITCH
  • December 14, 2020

The West Bengal exclusive film is conceptualized by Mullen Lintas & created by Shoojit Sircar In its ongoing endeavour to connect at a local level,...


FDI cap forces Dailyhunt to restructure operations

FDI cap forces Dailyhunt to restructure operations

  • by Team PITCH
  • November 25, 2020

According to reports, the company has been diversifying into multiple categories   With the government asking digital news platforms to comply with the 26% FDI...


Senco Gold & Diamonds takes the OOH route for Diwali

Senco Gold & Diamonds takes the OOH route for Diwali

  • by Team PITCH
  • November 20, 2020

Considering the festive season an opportune time to connect with the audiences, the jewellery brand advertised on...


Celebrate a #PreciousGoldenDiwali with Ferrero Rocher

Celebrate a #PreciousGoldenDiwali with Ferrero Rocher

  • by Team PITCH
  • November 12, 2020

Ferrero Rocher has launched #PreciousGoldenDiwali campaign. The campaign brings to life, the celebration of the festival of lights with a golden experience for...


Taboola Upgrades Newsroom Offering to Help Publishers Drive Significantly More Subscriptions

Taboola Upgrades Newsroom Offering to Help Publishers Drive Significantly More Subscriptions

  • by Team PITCH
  • November 11, 2020

Taboola Newsroom Uses Machine Learning to Help Publishers Grow, At a Time When Global Subscription Levels Have Increased by 110 Percent  ...


Brands upbeat about sales uptick in the festive season

Brands upbeat about sales uptick in the festive season

  • by Simran Sabherwal
  • November 09, 2020

Brands from the jewellery, apparel and the puja segment reveal how they are gearing up for Diwali, connecting with consumers and focusing on value and...


Senco Gold & Diamonds’ Dhanteras Shagun offer to bring joy this Diwali

Senco Gold & Diamonds’ Dhanteras Shagun offer to bring joy this Diwali

  • by Team PITCH
  • November 02, 2020

Senco Gold & Diamonds announced a mega Diwali offer ‘Dhanteras Shagun offer’. As part of this Jayotsav festive offer, customers can avail huge...


My Marie My Startup: 'Women entrepreneurs can be the change-makers in job creation

My Marie My Startup: 'Women entrepreneurs can be the change-makers in job...

  • by Simran Sabherwal
  • July 23, 2020

Vinay Subramanyam, Head of Marketing, Britannia Industries tells us how the company’s latest initiative is helping home-makers become entrepreneurs   With a 100-year legacy and...


Candere introduces Double Gold Rate Protection Plan to safeguard their customers from gold rate hikes

Candere introduces Double Gold Rate Protection Plan to safeguard their customers from...

  • by pitchteam
  • September 03, 2019

Jewellery booked with only 10% advance will remain indifferent to price hikes henceforth In a bid to help their customers combat unwanted gold rate fluctuations,...


‘SHEIN INDIA’ in association with ‘MAKE A WISH’ Foundation grants wishes to children

‘SHEIN INDIA’ in association with ‘MAKE A WISH’ Foundation grants wishes to...

  • by pitchteam
  • July 25, 2019

Shein, a leading online e-commerce fast fashion brand joins hands with Make a Wish Foundation, an NGO that grants wishes of children with...


Real advertising

Real advertising

  • by pitchteam
  • December 15, 2012


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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