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Marketing Moments
DD FreeDish to reach 5 crore homes by next year:...

But there is hope for pay TV as India still has 125 million TV-dark homes, Sanjiv Shankar, Joint Secretary, Broadcast,....

By Aditi Gupta

Marketing Moments
Pay TV homes on the decline: Will CTV run the...

Industry experts feel that Pay TV may decline each year but will not go away completely, and while FTA is....

By Aditi Gupta