Tags STORY
Marketing Moments
Digital CAC on the rise: How are D2C brands keeping...

Experts say due to increase in Cost Per Impression on platforms like Meta & Google, the CAC on digital has....

By Sohini Ganguly

Opinion
D2C Brand Marketing: betting on Omnibrands, Omnichannel Commerce, and High-quality...

Guest Column: Lakshmi Rebecca, Founder and CEO of Red Bangle, discusses the evolution of D2C brand marketing through significant trends

By Lakshmi Rebecca