Just as demand showed signs of bouncing back, fresh volatility in the markets has dampened hopes of sustained consumer sentiment—leaving advertisers cautious once again
However, lack of reduction in the 18% GST on advertising services remains a missed opportunity, particularly for SMEs and digital-first brands that operate with constrained...
Along with FMCG firms seeing good growth in volume & sales in the April-June quarter, industry experts say ICC World Cup and the upcoming festive...
Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its new tariff order (NTO) framework
Lokal has more than 50 lakhs non-English speaking users from across the states of Andhra Pradesh, Telangana & Tamil Nadu The digital advertising industry across...
As consumption among semi-urban and rural customers increases, Sanjesh Thakur, Partner, Deloitte India says that the road to economic recovery will have to pass through...
Chrome Data Analytics and Media the primary research company conducted an in-depth survey on the youth channel consumption pattern in India. Youth channels are constantly...