Tata Consumer Products, has launched a new campaign called Not Just Your Regular Coffee. The campaign focuses on young Indians who value individuality and are...
Raja Chakraborty, Chief Marketing Officer, Continental Coffee, speaks of the launch of premium coffee brand, Percol, in India and how e-comm, North & West markets...
82.5 Communications has launched the new digital film for the coffee brand
Prior to this, Akshat Arora was with Tim Hortons India as Head - Marketing & Product
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To woo the discerning, coffee-drinking Gen Z from the South, brands have been adopting a more tailored approach with experiential and personalised products
Print media is a powerful tool as it forms a strong resonance with emerging markets which are not Tier 1 or Tier 2 cities
The fourth edition of the conference will be held in Chennai on 24 January 2024
The campaign highlights the strongest coffee message through “Start Strong Stay Strong” from Continental Xtra.
Filter Coffee Co. will also look into managing the brand's end-to-end content production and influencer marketing Filter Coffee Co., a full-service digital agency, started by...
Puneet Das, SVP– Marketing, Beverages – India, TATA Consumer Products, tells us how the brand is restaging the premium product in the Southern markets by...
Bangalore based Levista Coffee which turned four this month since its launch, unveiled its four variants of ‘Flavored Coffee’. The four variants include Vanilla, Caramel,...
Hegde assumed the new role on December 7 Café Coffee Day Enterprises has appointed Malavika Hegde as CEO of the company. She has been the...
Having spent nearly 10 successful years with Oriflame previously, Mr Widell is joining the organisation again after 2013 with a broadened experience...
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