bjp

While BJP ranked at the 23rd place, Congress comes at 40 in the PMAR list

Proxy pages can change voter perceptions but have no official ties to the political parties they endorse, which has sparked transparency concerns

Leading the charge among top spenders is Congress leader Deepender Singh Hooda, who invested Rs 27.6 lakh on 814 ads

Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring in more ad money for...

Welfare schemes and freebies are likely to generate extra disposable income of about Rs 30,000 crore in the country every month, say industry experts

Industry insiders say that some of the campaigns promoting the Narendra Modi-led party were downright weird and even misogynistic to some degree

While BJP has spent over Rs 21 cr in the last 90 days on wooing voters on FB, Cong stands at Rs 10 cr; shadow...

Out of Rs 100 crore spent since January 1, BJP put in Rs 40 crore in 20 days of May alone

Tech giant earned Rs 135 crore since January this year through political advertising alone, even before polls

Agency heads, including those who have handled accounts of opposition parties in the past, have made a beeline to meet top BJP leaders, say industry...

Devika Bulchandani, Global CEO of Ogilvy, and Piyush Pandey, Chairman Global Creative and Executive Chairman of Ogilvy India, share their vision for Ogilvy 2024, role...

Ahead of the elections, as many as 30 dubious news portals have been operating from the state with unknown ownership and credibility issues If you...

Industry observers say political parties are pushing their digital campaigning budget by at least 30-40% just for Bengal With Bihar polls coming to an end,...

Going aggressive on the spends, the party’s Bihar page even went to the extent of spending an upwards of Rs 5 lakhs on a single...

Former PM & Bharat Ratna awardee Shri. Atal Bihari Vajpayee, passed away yesterday at the age of 93. He was an iconic leader of BJP,...

BS Yeddyurappa was sworn in as the Chief Minister of Karnataka this morning with BJP emerging as the single largest party securing 104 seats at...