From title sponsorships and hydration tie-ups to data-led runner engagement and community-building efforts, marathons are no longer treated as standalone sporting events
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Sharma, Head of Marketing, ASICS India talks about the brand's strategies for the India market, fostering a thriving running community, partnerships, product innovation, targeted marketing...
The campaign aims to inspire people from all walks of life to experience the uplifting effects of movement
The campaign celebrates trailblazing females who pursue their passions unapologetically ASICS SportStyle has launched the international 'Her Heritage' campaign in India to announce the launch...
Sportswear and lifestyle brand, Asics has been aggressively launching stores to establish a strong presence and take its philosophy of a ‘sound mind in a...
