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Marketing Moments
ASICS SportStyle launches ‘Her Heritage’ campaign in India with Soha...

The campaign celebrates trailblazing females who pursue their passions unapologetically ASICS SportStyle has launched the international 'Her Heritage' campaign in....

By Team PITCH

Marketing Moments
Zirca Digital Solutions restructures, redefines products and goals

New structure is knowledge driven, more functional and effective, incorporating smart collaboration that is independent of hierarchy Zirca Digital Solutions,....

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Marketing Moments
Vasu Healthcare ropes in Scarecrow M&C Saatchi as creative agency

The brand will be handled by the agency’s Mumbai office Vasu Healthcare has roped in Scarecrow M&C Saatchi as the....

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Marketing Moments
Google India posts 34% jump in revenue for FY20

Google's ad revenue has contributed to about 27% share in the turnover, media reports have said Google India has recorded....

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Marketing Moments
Housejoy launches brand mascot ‘Joe’

The mascot is a juxtaposition of human and technology – a superhero with super skills – as also a play....

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Marketing Moments
71% Indians believe they have access to news from sources...

The survey titled ‘Trust Misplaced?’ has been done by The Trust Project and Ipsos According to the global survey by....

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Marketing Moments
Facebook & Instagram are becoming a go-to for content: Loveleen...

On Day 2 of Content Jam 2020, the Head of Brand, Aditya Birla Capital, spoke extensively on the role of....

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Marketing Moments
Content Jam 2020: ‘Authenticity & engagement key while selecting influencers’

On the second day of the event, influencer marketing experts shared the qualities required while going for an influencer During....

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Marketing Moments
Tata Sky slips into red with Rs 234 cr net...

The DTH platform's operating income in FY20 stood at Rs 4691 crore. In the previous fiscal, the operating income was....

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Marketing Moments
Advertising is a reflection of where the country is: R...

On day two of e4m Content Jam, adman and filmmaker R Balki, joined Nawal Ahuja, co-founder and director, exchange4media,  in....

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Marketing Moments
'Amway's business shifted from offline to online with online sales...

Ajay Khanna, CMO, Amway India takes us through the brand’s focus on delivering holistic wellness during the pandemic, its initiatives....

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Marketing Moments
WPP's Prasanna Kumar joins Alibaba Group as Global Media Director

Kumar will be based out of London

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Marketing Moments
MediaMonks bags Mondelez International account

MediaMonks will handle Mondelez International's global tech infra, websites and content production for North America, Latin America and AMEA  ....

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Marketing Moments
Shooting in garbage dump for #ChotuKaChildhood was a killer experience:...

Ramaswamy, Managing Partner and NCD, dentsu Impact, reveals that the team used some people from their own crew as characters....

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Marketing Moments
India Today Group names Prabhu Chawla as Editorial Consultant for...

Chawla will be back to hosting and will be seen on Aaj Tak   The India Today Group has roped....

By Team PITCH