The GST adjustments have brought a renewed sense of optimism among advertisers to align budgets for maximum impact; clients will also be more inclined to...
An active medium, print has thrived and restored advertisers' confidence even amid the digital boom. Industry players share what scripted print's success
The industry expects measures that will ease their financial burden, help reduce costs and continue delivering reliable news to the public
Stakeholders, who will be impacted by SC’s self-declaration certificate mandate, express how the decision has not been thought through and entails more challenges than benefits
With Q3 of 2023-24 just around the corner, advertisers are waiting to go all out with their festive deals and discounts. Here's what the print...
Print media players say circulation is back to 90% of pre-Covid levels and ad volumes close to 80%. However with deep discounts still being offered...