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From big spends to budget cuts, what defined India’s D2C in 2024?

From big spends to budget cuts, what defined India’s D2C in 2024?

  • by Chehneet Kaur
  • December 26, 2024

Rapid growth in the D2C sector brought its share of challenges, as brands navigated costs, consumer behaviours, and competition


Gaurav Mehta steps down as Noise CMO

Gaurav Mehta steps down as Noise CMO

  • by Team PITCH
  • March 26, 2024

Gaurav Mehta joined Noise in March 2023 and prior to that he was with Zupee


Noise welcomes Bose on board as strategic investor to strengthen its leadership in India

Noise welcomes Bose on board as strategic investor to strengthen its leadership...

  • by Team PITCH
  • December 18, 2023

This collaboration marks Noise’s first-ever funding and a part of the Series A round


Neeraj Chopra onboarded as brand ambassador for Noise's smartwatches

Neeraj Chopra onboarded as brand ambassador for Noise's smartwatches

  • by Team PITCH
  • September 25, 2023

As part of the association, Chopra will be involved in a robust campaign that entails all touchpoints


Noise finds in Rishabh Pant its latest Noisemaker

Noise finds in Rishabh Pant its latest Noisemaker

  • by Team PITCH
  • April 08, 2021

Rishabh Pant’s youth appeal and Noise’s dynamic customer approach will help in furthering this goal Noise, the leading Indian connected lifestyle brand, announced the appointment...


Utsav Malhotra joins Noise as Chief Operations Officer

Utsav Malhotra joins Noise as Chief Operations Officer

  • by Team PITCH
  • March 02, 2021

Malhotra will be responsible for overseeing Noise's business strategies, operations, and marketing initiatives Noise, the Indian connected lifestyle brand, announced the appointment of Utsav Malhotra...


Noise ropes in star Indian cricketer Rohit Sharma as its Brand Ambassador

Noise ropes in star Indian cricketer Rohit Sharma as its Brand Ambassador

  • by pitchteam
  • January 27, 2020

The run machine will be the face of Noise’s Fitness Wearables Category Noise, a new-age smart-tech consumer electronics brand, has substantially ‘upped its game’ by...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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