This development follows JioStar notifying the ICC of its intention to withdraw from the agreement ahead of next year’s ICC Men’s T20 World Cup
Brand Finance and D&P reports point to structural shifts reshaping the league’s business model
Financial losses force Reliance–Disney JV to inform ICC it cannot continue the 2024–27 contract; rival platforms approached for replacement rights.
WPP’s TYNY forecast pegs advertising growth at 9.2% in 2025 and nearly 10% in 2026 as spend shifts rapidly from linear TV to digital and...
As per a report by D&P Advisory, reasons for the decrease in IPL’s value include the failed Zee-Sony merger, media consolidation and tech giants’ delayed...
Star India’s advertising revenue more than doubled from $106 million in H1 last year to $221 million in H1 this year
Experts say BCCI may suffer from lack of options for cricket rights. However, due to the market being less competitive, the industry may see tech...
Most experts are optimistic that broadcasters will make good returns on their cricket media rights investments in the long run, provided they up the game...
The rights are for bilateral India matches on home turf for the next five years
The rights are for bilateral India matches on home turf for the next five years
As per reports, TV rights will be for the entire subcontinent and digital for the Indian market only
Industry experts caution that due to market challenges, big spending on IPL and consolidation of players the BCCI bilaterals may not rake in big money