As per sources, Hero MotoCorp has shortlisted EssenceMediacom and Lodestar UM for the account
Maruti, Reckitt, PhonePe, P&G (digital), Swiggy, Pernod Ricard,Vivo Mobiles, Beiersdorf, Ferrero, Berger Paints, Jaguar Land Rover among main account moves and retentions, as per COMvergence...
The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers
Guest Column: Aditi Mishra, Chief Strategy Officer, Lodestar UM, shares insights on the top trends of 2020,...
The account has been won following a multi-phased pitch process Following a rigorous multi-agency, multi-phased pitch process, Lodestar UM has been appointed as the media...