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Kings XI Punjab, Delhi Capitals and Rajasthan Royals are said to have approached the BCCI in this regard
The IPL Brand Valuation Study 2023 by investment bank Houlihan Lokey says the league’s brand value now stands at $3.2....
Softer demand for online food ordering on platforms like Swiggy and Zomato during tournament season could be due to their....
The CEO of Viacom18 Sports spoke to e4m Editor Naziya Alvi Rahman on the recently-concluded IPL’s viewership and revenue numbers,....
The platform has made several significant announcements, including a new lineup of web series and films and a subscription plan....
The ad rates for league matches are in the range of Rs 15-16 lakh per 10 seconds
From franchise associations to big campaigns, radio players are going all out to give advertisers the best reach and pull
According to a TAM report, the e-commerce gaming category maintained its top position on TV during IPL 16 as it....
