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‘We Want To Double Down On The Gen-Z Cohort': Sunder Balasubramanian

‘We Want To Double Down On The Gen-Z Cohort': Sunder Balasubramanian

  • by Simran Sabherwal
  • December 11, 2023

Sunder Balasubramanian, CMO, Myntra shares insights on Myntra EORS-19, leveraging the synergistic association with the creator ecosystem and why the company is doubling down on...


Retail therapy: Decoding Myntra’s love for celebs

Retail therapy: Decoding Myntra’s love for celebs

  • by Tanzila Shaikh
  • May 30, 2023

Sunder Balasubramanian, CMO of Myntra, talks to us about roping in fashion icons like SRK and Kiara for its latest campaign and how the brand...


Inshorts and Myntra launch Pictionary campaign for EORS

Inshorts and Myntra launch Pictionary campaign for EORS

  • by Team PITCH
  • December 28, 2020

The experiential campaign has generated over 22 lakh impressions Ditching the usual display ads route, Inshorts and Myntra teamed to launch a highly interactive campaign...


Myntra’s 13th edition of EORS all geared to bring New Year cheer to over 40 million visitors

Myntra’s 13th edition of EORS all geared to bring New Year cheer...

  • by Team PITCH
  • December 17, 2020

9 lakh styles from over 3000 brands on offer for the biggest year-end fashion carnival The most awaited fashion event in the country,...


Myntra announces mega marketing campaign to reach 250 million customers ahead of the 13th edition of its flagship, EORS

Myntra announces mega marketing campaign to reach 250 million customers ahead of...

  • by Team PITCH
  • December 11, 2020

Celebrities, including Hrithik Roshan, Kiara Advani, Samantha Akkineni, Naga Chaitanya and Bhuvan Bam lead the campaign Myntra announces the launch of ...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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