Uber Advertising Appoints Bruna Piovesan as Global Head of Marketing

The seasoned B2B brand-builder joins Uber to fuel the next phase of growth for its global commerce media business.

Uber Advertising Appoints Bruna Piovesan as Global Head of Marketing

Uber Advertising has named Bruna Piovesan as its new Global Head of Marketing, marking a significant addition to its leadership team as the company accelerates expansion in its rapidly growing commerce media business. Piovesan, recognized for shaping some of the world’s most influential B2B brands, will now spearhead Uber Advertising’s global marketing strategy.

Announcing the appointment on LinkedIn, the company expressed enthusiasm, stating that Piovesan has helped build some of the most recognizable B2B brands globally and will now bring that expertise to Uber. The post added that her leadership will be pivotal as Uber continues scaling its advertising business.Sharing her excitement, Piovesan wrote on LinkedIn that joining Uber marks an inspiring new chapter. She expressed admiration for the brand and highlighted her eagerness to help drive the advertising division’s growth, calling the team’s progress so far “truly impressive.”

With over 15 years of experience, Piovesan has led global programs across brand-building, marketing strategy, product launches, and cross-functional growth initiatives. Her appointment signals Uber Advertising’s strong focus on scaling operations and strengthening its global presence.