Mayank Dayal joins Gujarat Titans as Head of Marketing

Mayank Dayal has been appointed Head of Marketing at Gujarat Titans. He took to LinkedIn to announce his new role.

"Endings, Beginnings, and the Thrill of the Game...! After nearly seven incredible years, my journey at Sony Sports Network has come to an end. It’s impossible to sum up this chapter in just a few lines—so much learning, so many unforgettable moments, and an ocean of friendships that I will always cherish", he said in his LinkedIn post.

“I’m beyond excited to step into my next adventure—leading marketing for Gujarat Titans. This isn’t just a role for me; it’s a dream opportunity. To be at the heart of the business side of sport, in a sport I have loved and played, is an exhilarating challenge. And in cricket, there is no bigger stage than the IPL”, he added.

As the Head of Marketing for Gujarat Titans, Mayank Dayal will lead the strategic vision for brand growth and fan engagement in the IPL ecosystem. His role is centered around building a powerful and emotionally resonant connection between the team and its fanbase, towards the brand's mission of building the most entertaining and engaging IPL franchise.

His role would include driving Gujarat Titans’ brand positioning, ensuring alignment with the team’s ethos, values, and ambitions and oversee content marketing, digital storytelling, and campaigns that enhance the Gujarat Titans' identity and narrative across multiple platforms.

Prior to this, Mayank Dayal was with Sony Pictures Networks India as Head - Marketing, Sports.