Several brands in FMCG, fashion, beauty, jewellery, tiles, and electrical goods are feeling the pinch with the 50% tariff coming into effect, say experts.
hile festive demand and domestic consumption may soften the blow, experts warn that sustained tariffs could slow advertising momentum, with export-heavy sectors bearing the brunt.
Industry leaders foresee a moderate growth in the current fiscal, following back-to-back setbacks— stock market crash and the RBI’s downgrading of GDP growth forecasts
With India caught in the US tariff crosshairs, several Indian sectors that export to the country, such as textiles, auto, and agriculture will be bracing...
TRAI, however, has jurisdiction in the case of tariff forbearance and permission to DPOs to form their own bouquets, said the experts
IBDF members have written against price caps, ceilings, discount caps and limitations on bouquets for both broadcasters and distribution platforms
Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its new tariff order (NTO) framework
Media experts believe it is unlikely that NTO 2.0 will be implemented this year even if the...