Priti Murthy, President, GroupM Nexus, spoke to e4m on data-driven strategies, the potential of Connected TV and other developments in the martech domain
Gurpreet Singh joins from Performics - Publicis Groupe where he was Managing Partner
The collaboration led to a market-first integrated campaign across print, digital, TV and OOH When Renault partnered with OMD to launch its newest car, TRIBER,...