Tags STORY
Pitch Feature
Is Zeenat Aman's Authentic Storytelling Rewriting Branding & Engagement Rules?

Industry Experts weigh in on whether authenticity, relevance, and cultural resonance are the new formula for successfully capturing young audiences

By Ritika Raj

Marketing Moments
Kshitij | IIT Kharagpur | 19th-21st January 2018

KSHITIJ, organised by IIT Kharagpur, is a fest much awaited by tech-lovers across the country.Since its inception in 2004 it....

By pitchteam