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Marketing Moments
Cinema advertising a hit again, courtesy box-office successes

Industry players say ad rates have seen a positive shift compared to the previous year and 2024 holds promise for....

January 29, 2024 By Tanzila Shaikh
Marketing Moments
PVR INOX subscription model: A blockbuster or flop?

As PVR INOX launches its monthly subscription model ‘Passport’, industry experts chime in on whether this will work in a....

October 18, 2023 By Team PITCH
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#DidYouKnow ? Caratlane crosses Rs 2,000 cr revenue mark in FY23.