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Hopeful that NTO 3.0 will strengthen Pay TV ecosystem: Punit Goenka

Hopeful that NTO 3.0 will strengthen Pay TV ecosystem: Punit Goenka

  • by Aditi Gupta
  • May 28, 2024

Speaking during recent earnings call, Goenka, the MD & CEO of ZEEL, said the industry will see healthy growth in the high single digit for...


No price hike during elections: Not really a big loss for broadcasters?

No price hike during elections: Not really a big loss for broadcasters?

  • by Aditi Gupta Sonam Saini
  • April 15, 2024

Halting the price hike of TV channels may not hit broadcasters as much as losing out on the viewership could, considering big ad dollars will...


Are broadcasters losing paid TV subscribers due to NTO 3.0?

Are broadcasters losing paid TV subscribers due to NTO 3.0?

  • by Aditi Gupta
  • November 02, 2023

Industry has a mixed response. While some say NTO 3.0 has been positive, others claim it has shrunk the number of subscribers and has no...


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    • by Pitch Team
    • December 15, 2025
  • G-SHOCK and Shubman Gill unveil ‘Never Give Up’ campaign celebrating true toughness

    G-SHOCK and Shubman Gill unveil ‘Never Give Up’ campaign celebrating true toughness

    • by Pitch Team
    • December 15, 2025
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    ‘Your Algorithm’ Lets Instagram Users Personalise Reels Like Never Before

    • by Pitch Team
    • December 12, 2025
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    • by Pitch Team
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Marketing Moments

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    vivo’s #SwitchOff 2025 campaign inspires families to return to joyful dinner

    • by Pitch Team
    • December 15, 2025
  • G-SHOCK and Shubman Gill unveil ‘Never Give Up’ campaign celebrating true toughness

    G-SHOCK and Shubman Gill unveil ‘Never Give Up’ campaign celebrating true toughness

    • by Pitch Team
    • December 15, 2025
  • Air India launches ‘Change is in the Air’ campaign in a year of transformation

    Air India launches ‘Change is in the Air’ campaign in a year of transformation

    • by Pitch Team
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  • Shah Rukh Khan, Alia Bhatt and Ranbir Kapoor feature in Rungta Steel’s latest commercial

    Shah Rukh Khan, Alia Bhatt and Ranbir Kapoor feature in Rungta Steel’s latest commercial

    • by Pitch Team
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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