Industry demand rises as businesses seek deeper insights and data-driven decision making, according to an annual MRSI report
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The industry is expected to reach USD 3.4 Bn in FY2025
Puneet Avasthi and Shuvadip Banerjee elected Vice-Presidents; Anila Vinayak is Secretary and Parijat Chakraborty Treasurer
The current classification system puts most urban consumers in just two buckets despite huge disparity among their socio-economic status and buying behaviour, experts say