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Marketing Moments
INS backs ISEC, says advertisers’ money precious

In a chat with e4m, INS President Rakesh Sharma said changes in audience classification systems carry significant weight for publishers....

By Kanchan Srivastava

BrandTalk
Newspaper industry set to grow as PRP Bill will cut...

In an exclusive interview with exchange4media, Rakesh Sharma, president of the Indian Newspaper Society, deliberates on the provisions of the....

By Kanchan Srivastava

Marketing Moments
Newsprint: Publishers seek waiver of customs duty

Newsprint cost has jumped 20 per cent in the past three months due to the Covid-19 pandemic, publishers have reportedly....

By Team PITCH