Alongside Sachin, the film has a new character — Ajay Bhaiya, playing the role of a trusted member of his home staff
The billboard is strategically launched during the wedding and holiday seasons, ensuring that Hafele stays top-of-mind for consumers seeking premium gifts, the company said
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As a brand ambassador, Tendulkar will collaborate closely with Hafele to amplify the brand’s purpose, Maximising the value of space. Together.