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DPDP Draft consultation window closes: Are businesses ready?

DPDP Draft consultation window closes: Are businesses ready?

  • by Shantanu David
  • March 10, 2025

The draft rules aim to operationalise the DPDP Act passed in August 2023, addressing key areas such as consent management, data localization, and data breach...


Will the DPDP Act stunt kidfluencer growth?

Will the DPDP Act stunt kidfluencer growth?

  • by Shalinee Mishra
  • January 08, 2025

Rule 10 of the act, which mandates Verifiable Parental Consent for minor’s data is ‘too little, too vague and too late’ say experts


How DPDP Act can reshape rules for influencers and digital marketers

How DPDP Act can reshape rules for influencers and digital marketers

  • by Shalinee Mishra
  • January 07, 2025

Experts say while the Act enforces stricter protocols for data collection, it also presents an opportunity for brands to embrace a more ethical and transparent...


The Game-Changer: What draft DPDP rules mean for advertisers

The Game-Changer: What draft DPDP rules mean for advertisers

  • by Shantanu David
  • January 06, 2025

With stringent provisions aimed at safeguarding personal data, these rules will compel advertisers to recalibrate their strategies, focusing on transparency, user consent, and data minimization


Is India’s emergence as a creative force drawing advertising global centres?

Is India’s emergence as a creative force drawing advertising global centres?

  • by Shantanu David
  • August 27, 2024

Ad land experts observe that India’s talent pool, lower operational costs, and expertise in emerging tech make it an ideal setting for Global Capability Centers


DPDP Act draft rules may be released in a month

DPDP Act draft rules may be released in a month

  • by Team PITCH
  • August 20, 2024

Union minister Ashwini Vaishnaw said on Monday that the framework for the Digital Personal Data Protection Act is ready


We will soon release DPDP draft for public consultation: Ashwini Vaishnaw

We will soon release DPDP draft for public consultation: Ashwini Vaishnaw

  • by Team PITCH
  • July 24, 2024

I&B Minister Ashwini Vaishnaw said discussion on roles & responsibilities under DPDP are in advanced stage


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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