From Cadbury Dairy Milk's “Say It With Silk” campaign to 5 Star's “Destroy Valentine’s Day”, the brand has always reinvented with the Valentine’s Day playbook,...
Nitin Saini, Vice President - Marketing at Mondelez India Foods talks about standing out with 5 Star and Dairy Milk campaigns, building relevance for chocolates...
The campaign has been conceptualised by Ogilvy India
India's best-selling chocolate brand, Cadbury Dairy Milk has replaced its logo with the words 'Thank You'. The domestic help, the driver, the...