The campaign by VML aims to fortify Blue Star's position as the go-to solution for fast and high-performance cooling
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In an interaction with e4m, B Thiagarajan, Managing Director of Blue Star, shares key insights on how the summer, IPL and elections drive demand, the...
The campaign has been conceptualized and executed by FCB Interface
The campaign has been crafted by FCB Interface Blue Star Limited, India’s leading air conditioning and commercial refrigeration company, is promoting their range of powerful...