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We’ll keep playing around with ‘Oo La La La Le O’ jingle: United Breweries CMO

We’ll keep playing around with ‘Oo La La La Le O’ jingle:...

  • by Simran Sabherwal
  • July 11, 2025

Vikram Bahl, Chief Marketing Officer, United Breweries, tells us about the all-new avatar of Kingfisher's iconic jingle, Oo La La La Le O!, the premiumization...


Purity takes centre stage in EID Parry's 'sweet' new TVC for White Label Sugar

Purity takes centre stage in EID Parry's 'sweet' new TVC for White...

  • by Team PITCH
  • December 28, 2020

Beside the TVC, the brand's larger #InsideOutside campaign also comprises of a series of social media promotions Building on the importance of trust and hygiene...


Festive season boosts AdEx growth for digital, OTT players gain big

Festive season boosts AdEx growth for digital, OTT players gain big

  • by Javed Farooqui
  • December 14, 2020

Experts note that the recovery in the digital ecosystem has been V-shaped, setting the stage for big...


Wunderman Thompson South Asia and Times of India say Make Your Own #MaskIndia

Wunderman Thompson South Asia and Times of India say Make Your Own...

  • by pitchteam
  • May 05, 2020

#MaskIndia received commendation and vocal support from the Honourable Prime Minister Narendra Modi who sported different homemade ghamcha masks on several occasions during the lockdown...


Daughters across the world yearn to come home to Kolkata

Daughters across the world yearn to come home to Kolkata

  • by pitchteam
  • October 04, 2019

The Times of India campaign Mass Aaschhen Tumi Kothaye? Calls out to all the daughters who are away from home The Times of India has...


The 13th Edition of The Times of India Sudoku Championship offers players an opportunity to represent India at the global stage

The 13th Edition of The Times of India Sudoku Championship offers players...

  • by pitchteam
  • August 27, 2018

...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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