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Cannes Lions 2024: BBDO India to submit Ariel HomeTeams and 103 Rakhee campaigns

Cannes Lions 2024: BBDO India to submit Ariel HomeTeams and 103 Rakhee...

  • by Team PITCH
  • May 20, 2024

Last year, the agency sent its work for the iconic #ShareTheLoad, WhatsApp “Scam se bacho” and Ralco Tyres #NoPressureDelivery


Ariel's Introduces Tech-Based Solution For Sharing the Load

Ariel's Introduces Tech-Based Solution For Sharing the Load

  • by Team PITCH
  • April 29, 2024

With a new campaign 'HomeTeams', Ariel has created Home Map- an app designed to assist husbands in locating items within their homes


Ariel’s Share The Load: The idea, inspiration & intent

Ariel’s Share The Load: The idea, inspiration & intent

  • by Sohini Ganguly
  • April 11, 2024

Mukta Maheshwari, CMO, P&G India, and VP - Fabric Care, along with Josy Paul, Chairman & CCO, BBDO India, share the creative vision behind the...


Ariel India’s #SonsShareTheLoad make it to WARC's most awarded work for media excellence in 2020

Ariel India’s #SonsShareTheLoad make it to WARC's most awarded work for media...

  • by Team PITCH
  • April 09, 2021

Ariel India is committed to progressing the lives of women across the country because women are the backbone of our society. Ariel #ShareTheLoad movement started...


Lighten The Load In 2021 With Ariel’s Revolutionary 3-in-1 Laundry PODs

Lighten The Load In 2021 With Ariel’s Revolutionary 3-in-1 Laundry PODs

  • by Team PITCH
  • December 30, 2020

Say goodbye to measuring spoons, detergent residue and spillage in the new year! The new year is always the best time to...


LAUNDRY REDEFINED: ARIEL PODS LAUNCHED IN INDIA

LAUNDRY REDEFINED: ARIEL PODS LAUNCHED IN INDIA

  • by Team PITCH
  • November 10, 2020

New Ariel 3in1 PODs will give the consumers a convenient, simple and cool way to do laundry Ariel from P&G India is introducing...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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