Tags STORY
Pitch Feature
Cricket, elections to help TV AdEx grow 8% in 2024

TV AdEx expected to reach a total of Rs 35,575 crore this year, states Pitch Madison Advertising Report 2024

By Team PITCH

Pitch Feature
Print media clocks 4% AdEx growth in ‘23, to reach...

Indian print media made up 19% of the total AdEx pie in the country when compared to a global AdEx....

By Team PITCH

Pitch Feature
Radio to maintain 12% growth in 2024, thanks to elections

In 2023, Radio’s AdEx grew by 12%, maintained its market share of 2.3%, and, rang up ad spends of Rs.....

By Team PITCH

Pitch Feature
At 13%, OOH trumps TV & Print AdEx growth rate...

According to Pitch Madison Advertising Report 2024, Out of Home (OOH) AdEx has reached Rs 4,140 crore

By Team PITCH