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Marketing Moments
How ‘Mann Ki Baat’ aids radio broadcasters and brands to...

The programme addresses local issues and has a high relevance across age groups, note experts

By Team PITCH

Marketing Moments
'The new logo of Club FM has a longer U...

e4m spoke to Mayura Shreyams Kumar, Director, Digital Business, Mathrubhumi Group & Naveen Sreenivasan, Head Media Solutions, TRD, Mathrubhumi Group....

By Noel D'souza

Marketing Moments
Radio saw 5 times rise in average ad volumes/day in...

The report centres on understanding the advertising trends compared to the past 5 years, monthly trends, top spenders, city and....

By Noel D'souza

Marketing Moments
Trends to watch out for in 2021 in the Radio...

Industry leaders say that a hyperlocal approach and digitization of channels will help the industry soar to greater heights this....

By Noel D'souza

Marketing Moments
Fever FM leads in Mumbai, Delhi in RAM Ratings Week...

Radio City topped in Bangalore and Big FM in Kolkata RAM Ratings for Week 46-49 is out with Fever FM....

By Team PITCH

Marketing Moments
104.8 Ishq FM unveils month-long campaign ‘Ishq Mein Lucky’

The campaign is led by Ishq FM’s evening prime time jock, RJ Lucky 104.8 ISHQ FM kick-starts the New Year....

By Team PITCH