customer-engagement

Enterprises small and big benefited greatly from WhatsApp's innovations that enabled them to communicate, transact and build relationships with customers

Guest Column: Mr. Prashant Dhar, Director - Marketing, A. O. Smith India explores how marketing narratives will evolve in 2024

Guest Column: Amit Kushwaha, Head - Brand & PR, RummyCulture talks about the evolving role of tech in shaping the market

Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic As many were furloughed and retreated...